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Writer's pictureLei Kalina

SureSmile: Ensuring Your Smile With AI Orthodontics

Updated: Jun 7



SureSmile Clear Aligners have revolutionized orthodontics by leveraging cutting-edge digital technology to change how teeth are straightened.


This groundbreaking innovation is the result of years of research and development, combining advanced 3D imaging, precision treatment planning, and robotic customization. 


This process has been rigorously tested and proven to provide unprecedented accuracy and efficiency in orthodontic care. 


With its avante-garde cutting-edge technologies, SureSmile presents a superior alternative to traditional braces, delivering enhanced effectiveness, comfort, and aesthetic appeal. 



While the cost of SureSmile Clear Aligners may vary depending on your case's complexity and location, many patients find them a cost-effective solution for their orthodontic needs.


From the precision of 3D imaging to the predictability of digital treatment planning and the unrivaled accuracy of robotic customization, let's check how each component contributes to SureSmile Clear Aligners' overall success in revolutionizing orthodontic care.


SureSmile is now among the top choices in modern orthodontics and is considered an innovative solution that influences the future of orthodontic care. Let's take a closer look at how SureSmile Clear Aligners have redefined digital orthodontics, supported by extensive dental marketing research from Powerhaus Media














Discovering SureSmile Clear Aligners




From its website, SureSmile  introduces itself as  "an orthodontic treatment that works to straighten your teeth with custom-fit, removable clear aligners gradually." 


"Your doctor will digitally scan your teeth, then partner with the SureSmile® Digital Lab to create an individualized treatment plan that enables your aligners to move your teeth from your first aligner to your last."


How does SureSmile stand out among other invisible orthodontics oral appliances?





According to its brand proponents,  SureSmile's personalized treatment plan was developed by its proprietary software and lab experts collaborating directly with orthodontists.


These orthodontists undergo specialized training and certification to ensure they have the necessary skills and knowledge to use SureSmile Clear Aligners effectively and safely.


"Once your treatment plan is developed, we manufacture your aligners using advanced technology to achieve aligners with smooth edges for ultimate comfort.1 This process enables predictable results. You will know what to expect and when to come in for check-ins. We know that when clear aligners don't interfere with your daily routine, you can achieve a healthy, beautiful smile."














SureSmile’s Innovative Technology With Advanced 3D Imaging



SureSmile's innovations based on advanced 3D imaging technology have consistently outshone traditional orthodontic techniques, which rely on physical impressions and X-rays and are undoubtedly uncomfortable and inaccurate.


SureSmile's intraoral scanners or Cone Beam Computed Tomography (CBCT) are highly effective in obtaining high-resolution 3D images of the patient's teeth and jaw structure.


Expert orthodontists point out that  CBCT was only used for diagnosis and treatment planning in orthodontics,  yet,  in recent years,   the i-CAT and SureSmile technologies were combined to create a new application for CBCT in clinical orthodontics.


The experts further affirmed that the combination of i-CAT and SureSmile allows orthodontists to create customized, robotically bent SureSmile wires based on a CBCT scan for patient treatment, which has significant implications and allows for 3D patient treatment.







1. Precision and comfort:

Unlike traditional methods, 3D imaging provides a highly accurate digital representation of the teeth, lowering the margin of error and increasing treatment planning precision. 


This digital model provides a more comfortable experience for patients by eliminating the need for messy and sometimes uncomfortable physical molds.


The Cureus Journal of Medical Science published its report :

"Advantages of digital impressions include increased accuracy and precision compared to traditional impressions, reduced patient discomfort and gag reflex due to the elimination of messy impression materials, faster turnaround time for restorations," the journal pointed out. 







2. Comprehensive Visualization: 

Advanced imaging creates 3D models that allow orthodontists to view patients' teeth from multiple angles. 


This comprehensive view is critical for identifying complex dental issues that traditional X-rays may miss. Orthodontists can precisely plan the movement of each tooth, resulting in a more effective and efficient treatment process.


According to the American Dental Association (ADA), 3D imaging in orthodontics improves diagnostic capabilities and facilitates better communication with patients, allowing them to understand their treatment plans more clearly.


CBCT with 3D imaging  "can be transformative for your dental practice",  and more than any other technology investment,  "(this)  can help you expand your offerings to patients – and also help differentiate your business," ADA further clarifies.













SureSmile Uses Precision Treatment Planning


SureSmile's treatment planning software takes 3D imaging data to the next level, allowing orthodontists to create highly personalized treatment plans. This software uses algorithms to predict each tooth's movement over time, allowing for precise adjustments.





1. Customized Treatment: 


Each SureSmile Clear Aligner is designed to fit each patient's unique dental anatomy.


The treatment planning software enables orthodontists to simulate various scenarios and outcomes, ensuring that the aligners are designed to achieve the best results. This customization is a significant improvement over traditional braces, which are one-size-fits-all.


The American Association of Orthodontists (AAO) emphasizes the value of personalized treatment plans in providing more efficient and effective orthodontic care. Personalized aligners shorten treatment times and increase patient satisfaction.






2. Predictable Outcomes


SureSmile's treatment planning software uses advanced algorithms and detailed 3D models to ensure highly predictable results.


Orthodontists can confidently predict how teeth will move and adjust the plan as needed, reducing the possibility of unexpected outcomes and ensuring a more efficient treatment process.


Hear out the SureSmile advantage. According to its marketing pitch,  SureSmile Clear Aligners " will provide the support you need for a more comfortable, predictable treatment process." 

 

"Everyone faces different dental care journeys… While we won't tell you it's all smiles, we provide tools and resources to make the process comfortable and rewarding at every step so you can be sure you'll get the smile you'll love. The SureSmile Clear Aligner system will make you smile," according to its website. 














Robotic Customization




One of the most innovative features of SureSmile technology is robotic customization to create aligners. This method involves robotic arms precisely bending archwires to specifications based on a digital treatment plan. 



1. Unmatched Precision:

With robotic customization,  SureSmile ensures each aligner is crafted with unrivaled precision. This level of accuracy is difficult to achieve using manual processes, which are susceptible to human error. 


The robotic bending of archwires ensures that the aligners apply the appropriate force to each tooth, maximizing movement efficiency.


"We are living in an era of complete digital transformation of orthodontic records and 3D simulation of a patient's problems to reach a correct diagnosis," says the National Center of Biotechnology Information (NCBI).







From the NCBI report:

"In the context of robotics, this entails the use of robots for more accurate X-ray imaging and positioning; robotic automated 3D cephalometric annotation; bionic robots for simulation of the stomatognathic system including masticatory and swallowing robots, tongue robots, mandibular and condylar movement simulation robots, and dental articulation robots; and robotic remote control of mandibular advancement appliances in obstructive sleep apnea (OSA) patients to efficiently reach the effective target protrusive position."






2. Increased Efficiency and Speed:


Using robotic technology accelerates aligner production and delivery to patients. This efficiency translates into shorter overall treatment times because the aligners can be quickly manufactured and adjusted based on the digital treatment plan.


According to Research Gate, robotics in orthodontics and  "developments in three-dimensional imaging and manufacturing processes have made the customization of orthodontic appliances to improve treatment efficiency possible." 














Enhanced Patient Experience



Aside from technical advancements, SureSmile Clear Aligners offer a significantly improved patient experience. These aligners address everyday concerns about traditional braces, including comfort, aesthetics, convenience, and treatment duration.



1. Comfort and Aesthetics


According to the American Academy of Cosmetic Dentistry (AACD), clear aligners are a popular choice for patients looking for discreet orthodontic treatment due to their aesthetic and comfort benefits.


SureSmile Clear Aligners are made of smooth, BPA-free plastic that fits snugly over teeth, reducing discomfort and irritation caused by metal braces. Furthermore, clear aligners are virtually invisible, making them a more appealing option for patients self-conscious about their appearance during treatment.








2. Convenience and Flexibility


SureSmile Clear Aligners are removable, allowing patients to maintain oral hygiene routines without braces. This removability also provides greater eating flexibility, as patients can remove the aligners during meals to avoid dietary restrictions.


The British Orthodontic Society (BOS) clarifies that "Invisible removable aligners are perhaps the highest-profile orthodontic appliance, with widespread advertising in magazines and television. Whilst they have become increasingly sophisticated and refined, it remains important to be clear about the circumstances in which these devices are best used and by whom."




3. Shorter treatment duration


SureSmile Clear Aligners are more precise and efficient than traditional braces, resulting in shorter treatment durations. The customized aligners ensure teeth move more directly to their desired positions, shortening the overall time required to achieve the desired outcomes.


According to the Journal of the World Federation of Orthodontists (JWFO), digital orthodontic technologies such as SureSmile have significantly reduced the average treatment time for many patients, improving their overall experience and outcomes.














SureSmile’s Integration of Digital Orthodontics



SureSmile Clear Aligners' proponents affirm that these clear aligners are essential to the overall trend towards digital orthodontics. This integration combines a variety of digital tools and technologies to improve the precision, efficiency, and patient experience of orthodontic treatment.



1. Digital Workflow: 

Using digital workflows streamlines the orthodontic process from consultation to completion. Digital records, virtual treatment simulations, and automated manufacturing processes help to create a more cohesive and efficient workflow.


According to Science Direct,  "digital technology has completely reshaped how we diagnose, treat, and follow-up our orthodontic patients. Following diagnosis, orthodontic treatments can benefit largely from CAD/CAM approaches. These completely new workflows must be integrated into postgraduate teaching, at the cost of certain challenges."






2. Data-Driven Decisions

Digital orthodontics, such as SureSmile, uses extensive data to guide treatment decisions. Artificial intelligence and machine learning algorithms enable orthodontists to monitor treatment progress and make data-driven adjustments as needed.


Research Gate shares that "the field of orthodontics is particularly ripe for embracing the big data analytics platform to improve decision-making in clinical practice."







3. Improved Communications


Digital technology enables better communication between orthodontists and patients. Virtual consultations, digital treatment simulations, and real-time progress tracking keep patients informed and engaged throughout their treatment experience.


The American Journal of Orthodontics and Dentofacial Orthopedics (AJO-DO) emphasizes the importance of effective communication in orthodontics, pointing out that digital tools improve patient understanding and satisfaction.










Conclusion




SureSmile Clear Aligners have transformed the field of orthodontics by combining advanced 3D imaging, precise treatment planning, robotic customization, and improved patient experience. 


These advancements have established a new standard in digital orthodontic technology, offering patients more accurate, efficient, and comfortable treatment options.


SureSmile remains at the forefront as digital orthodontics advances, demonstrating the transformative power of combining cutting-edge technology with expert orthodontic care.


SureSmile Clear Aligners provide an unparalleled option for patients looking for a modern, effective, and comfortable orthodontic solution that represents the future of digital orthodontic technology. 






At Powerhaus Media, we are dedicated to advancing the best digital dental marketing practices. We strive to ensure our dental clients remain competitive and establish new benchmarks for patient care and marketing excellence.


Schedule a call with our team to discover how our cutting-edge AI solutions and digital marketing strategies can revolutionize your dental business and help you stay ahead in an ever-evolving market.


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